Podcast production for Ayush Wadhwa
13k → 26k on YouTube · 35k → 250k on Instagram
- My part
- Guest research, interview preparation, editing plans and distribution.
- Period
- Started June 2021
Situation
My first paid project, done while I was still in college.
What I did
- Researched and contacted guests, then wrote the interview questions.
- Planned short-form clips with editors.
- Handled YouTube SEO and episode distribution.
What changed
- YouTube: 13k → 26k.
- Instagram: 35k → 250k.
Original case study figures, recorded across the engagement and shared with the wider team’s work.