Writing
Practical guides from my work, and letters about the rest of my life.
Essays & guides
How I research, write, build with AI, and find customers. With examples from the work and steps to try yourself.
Content engineeringHow I use AI for work I already know how to doFrom founder posts to reusable skills, products, and launch videos: the process, the files, and the work behind them.Practical guideSEO, AEO, and the newsroomSEO and AEO, from zeroThe technical setup, programmatic pages, Bangers Only’s search data, and the newsroom that keeps the work moving.Technical guide + case studyScriptwritingWriting a short video, one decision at a timeFollow one complete script from research to final read, then compare openings, structures, and endings before trying the exercises.Guide + workshopBuilding, distribution, and salesSell in publicThe landing-page roast, small paid milestones, weekly updates, and conversations behind Bangers Only and Slash Skills.Field guide + presentation
Letters & archive
Subscribe on SubstackThe original letters, with the reading lists, life updates, and things I was still figuring out.